This Doesn’t Make Me an Expert is a practical guide for people building a direct sales business while managing the rest of their lives. I used stories from my own business to explain the ideas and give readers steps they could try.
My role: Author, independent publisher, and promoter.
First published: 2019 · Revised edition: 2024
I wrote the manuscript while raising two children under ten. My husband helped me make time to write at home and in Colorado Springs cafés. I drew on my experience in direct sales and used familiar analogies to explain business concepts.
My husband, mother, and a publishing friend checked facts, clarified instructions, and pointed out places that were hard to follow.
Building a Brand: How identity, voice, and trust shape the way people see a business.
Marketing Your Magical Self: Everyday examples that help explain marketing concepts.
After the pandemic, more of my business moved online. I revised the book to reflect that change, updating examples and advice on branding, social media, and building a community online.
First edition published
Revised edition released
Business lessons explained through familiar examples
I published through Amazon and Barnes & Noble digital distribution, shared the book on LinkedIn, Facebook, and Instagram, and had Jordan Essentials contacts share it with their teams.
I also explored local bookstore placement and learned more about retail distribution requirements along the way.